WideOrbit was a sponsor and attended the egta 2026 Marketing & Sales Meeting, October 7-8, in Amsterdam.
egta’s annual Marketing & Sales Meeting gathers TV and audio directors of marketing, sales, and advanced advertising to share best practices in pricing strategies, data management, and ad sales innovation.
Jason Hancock, WideOrbit Senior Director of Global Sales, was in attendance. Thank you to everyone who took the time to connect!
Continue the Conversation
The global media landscape has never been more complex, and never full of more opportunities. At WideOrbit, we’ve spent decades helping TV and radio broadcasters and digital publishers navigate that landscape and seize those opportunities with confidence.
We welcome the opportunity to learn more about your unique business needs and explore how our unified solutions can help, including:
- WO Aurora, our cloud-powered radio automation platform
- To learn more about WO Aurora, check out our on-demand webinar.
- WO Fusion, our centralized planning and sales tool for cross-platform ad campaigns
Read Our Blog
We’re also excited to introduce you to resonate, a programmatic solution presented by Pattison Media and Coleman Insights. Working with WO Traffic and WO Aurora integrations, resonate allows advertisers to purchase over-the-air radio inventory programmatically, through major demand-side platforms such as Google DV360, offering impression-based buying and dynamic ad placement into upcoming commercial logs.
Read our blog to discover how resonate gives broadcast radio a seat at the programmatic table.
Webinar
You can also join our webinar on November 17, 2026, to see resonate in action:
How resonate Opens Broadcast Radio to Programmatic Buyers
WideOrbit Spotlight: resonate in Action
November 17, 2026, at 10 AM PT / 1 PM ET / 7 PM CET
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