Integrations

Integrate WideOrbit products with third-party software.

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Reliable and Efficient Data Exchange

Integration setup can make the difference between set-it-and-forget-it versus constantly troubleshooting flaws in the data downstream. WideOrbit experts will set up and configure workflows, and use data strategically, so you can use ratings data or electronic material instructions reliably and efficiently.

Available Services

  • Custom Demo Segment

    WO Media Sales

    This service supports your ability to use Comscore demo segments. It includes time to collaborate with Comscore to write specifications, test the import of the custom demos, set up and configure custom demos, and the support for ongoing import and storage of custom demo data, testing, training, and clearance management.

    License Required: No

  • Data Import

    WO Media Sales, WO Network, WO Omni, WO Traffic

    This service allows WideOrbit products to import data
    (in a specified file format) into the product, such as accounts receivable, historic receivables, or material import information.

    License Required: No
    Exclusions:
    • Data refresh for a lower environment
    • Import formats not currently supported by WideOrbit

  • EC Setup

    WO Media Sales, WO Network, WO Omni, WO Traffic

    This service sets up an FTP folder and EC Order Monitor that are used to load vendor EC files into a WideOrbit product. WideOrbit can then manually map the files to import the data for your use.

    License Required: No
    Exclusions: Any EC Format/Standard not currently supported by WideOrbit

  • Electronic Material Instructions (EMI)

    WO Network, WO Traffic

    This service allows WideOrbit experts to set up and configure workflow for Electronic Material Instructions (EMI), which automates the entry of material instructions.

    Dependencies: Partner must enable integration on their side in coordination.
    Exclusions: Yes, fixed or per instruction.

  • Ratings Data Load

    WO Media Sales

    This service allows WideOrbit experts to set up and configure ratings data from a number of ratings vendors. For markets that do subscribe to data, we can create a Virtual Estimated Audience (VEA) book using census data to populate a book that you can use to manually create estimates.

    Dependencies: Clearance from the vendor – not required for VEA Book
    Inclusions: Comscore, Kantar, Media Monitors, Nielsen, VEA Book
    Exclusion:
    • Acquisitions and centralizations
    • Data vendor’s monthly service charges and/or fees

Learn More about Managed Services

Interested in working with a WideOrbit expert? Let’s talk.