WideOrbit was a proud sponsor of Borrell Phoenix, March 9-11, 2025, in Phoenix, AZ. Devlin Jefferson, WideOrbit SVP of Professional Services, and Frederick Lee, SVP of Global Sales, were in attendance to showcase how WideOrbit solutions can drive automation and operational efficiency for your media business.
Devlin Jefferson participated in the panel discussion, “Brilliant Strategies: Leveraging Digital-Only Clients into Legacy Buyers (and Vice-Versa)”, exploring hybrid sales strategies to maximize digital and traditional media revenue.
He also joined AdCellerant for the panel discussion, “Is the ‘Consultative Sales’ Strategy Hurting the Sales Process?”, discussing how automation and AI can optimize sales processes to free up time for more meaningful client interactions.