Media Business Intelligence

August 7, 2017

Measure and manage the right things with business intelligence tools

It’s often said that “What gets measured, gets managed.” It also follows that what’s easiest to measure is what gets the most attention. For media…

January 17, 2017

How WO Automation for Radio Helps One University Run Five Major Market Stations

WideOrbit radio automation unites college students and broadcast vets to make great radio The University of Florida College of Journalism and Communications operates one of…

March 11, 2015

Station Spotlight: WRAA-AM / WMXH-FM, Luray, Virginia

Bright Radio builds community in the Shenandoah Valley Buying WRAA-AM and WMXH-FM in Luray, Virginia, fulfilled an adolescent dream for Carrington Thompson. He started working…