March 27, 2025
Turning Digital-Only Clients into Legacy Buyers (and Vice Versa)
At Borrell Phoenix earlier this month, Devlin Jefferson, WideOrbit SVP, Professional Services, had the privilege of moderating a panel discussion on the importance of converting…
January 27, 2025
WideOrbit Looks Back at 2024 – Plus a Glimpse Forward to 2025
As 2025 begins, it’s the perfect time to reflect on the milestones and trends that defined the media industry in 2024. At WideOrbit, last year…
October 8, 2024
Efficiency Drives Converged Linear + Digital Revenue
The convergence of linear and digital media presents both opportunities and challenges for traditional TV and radio broadcasters. Robust linear and digital systems that work…
August 13, 2024
WideOrbit and Comscore Collaborate to Offer Users Person-Level Demos in WO Media Sales and WO Fusion
WideOrbit worked with Comscore to make person-level demographic data available in WO Media Sales and WO Fusion, providing WideOrbit customers a tool for more precise…
July 23, 2024
Celebrating 25 Years of WideOrbit: A Journey of Innovation and Transformation
WideOrbit is celebrating a milestone anniversary in 2024 – 25 years of revolutionizing the media advertising industry. Founded in 1999 with the visionary goal of…
May 21, 2024
WideOrbit’s Susie Hedrick Named One of Radio Ink’s 25th Annual Most Influential Women in Radio
WideOrbit congratulates Susie Hedrick, President and Managing Director, on her inclusion in Radio Ink’s 25th annual Most Influential Women in Radio. Established in 1999 with…
May 17, 2024
Save Time and Money with WO Traffic v24.0
WO Traffic provides a solid foundation from which stations can manage, execute, and scale end-to-end ad trafficking and sales, both today and into the future.…